Deals Holding for Financial Services and Investment is a multi-sector financial group currently being planned for establishment as a high-performance capital solutions and investment engine. It is currently in the preparation and formation stage under the supervision of its parent company, A.I.F.G for Trade and Investment, consolidating over two decades of experience into a unified, flexible, and integrated corporate ecosystem.
The group is designed to bridge the gap between complex financial markets and efficient investment execution, serving institutional, corporate, and retail clients across both local and international markets.
Built on a strong foundation of more than 20 years of leadership experience in managing complex economic environments and executing high-value investment transactions, Deals Holding is being positioned as a trusted platform for sustainable growth and investment excellence, with a clear strategic objective of becoming a market leader in Egypt and the Middle East and North Africa (MENA) region in the financial services and investment sectors.
The group is planned to include a diversified portfolio of subsidiaries across various sectors, including Deals Misr for Real Estate Brokerage, Deals Motor for Automotive Services, Deals Asset Management, and other strategic divisions. This structure aims to provide integrated services across multiple industries, ensuring efficiency, expansion, and value creation.
By combining deep local market knowledge with international financial standards, Deals Holding seeks to optimize capital allocation, enhance investment performance, and unlock high-value investment
To become the leading, technology-driven financial holding group across Egypt and the Middle East, recognized for transforming complex financial architectures into simple, highly accessible investment and financing solutions.
Operating with absolute transparency and unyielding ethical standards across all trading and financing activities.
Rapidly adapting to volatile global economic shifts to capture low-risk, high-yield market inefficiencies.
Designing frictionless, barrier-free financial pathways tailored to the specific growth velocity of our partners.
Maintaining rigorous corporate governance and risk isolation frameworks to safeguard shareholder capital
To deliver innovative trade and investment solutions that support sustainable business growth and create long-term value
To build strong strategic partnerships locally and internationally based on trust, professionalism, and mutual success.
To contribute to economic development through diversified business sectors, market expansion, and high-impact investment opportunities.